
B2B Sales Company | The Netherlands
Generate and Convert More B2B Sales Leads
a Consultation
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Launch in 2 Weeks
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Results in 30 Days
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Up to 960 Qualified Leads Yearly
The Problems B2B Sales Outsourcing Solves
- Unqualified Buyers
- Limited Capacity
- Longer Sales Cycles
- High Overhead Costs
- Execution Gaps
With the right sales outsourcing company, you can overcome these challenges without overloading your internal team or budget.
A B2B Sales Agency Built To Perform
a Consultation
Generate Sales Leads
Our combination of senior-led outreach and multi-channel campaigns helps you boost SQLs by up to 66%.
Book Qualified Meetings
By prioritizing buying intent, not volume, we can fill your calendar with B2B decision-makers eager to discuss your solutions.
Accelerate Conversions
Through expert follow-ups and industry knowledge, we reduce sales cycles by up to 25%, so you can turn leads into clients quickly.
Sales Outsourcing That Works
We run coordinated outreach across email, cold calls, and LinkedIn, micro-segmented by ICP, so every channel reinforces the same message instead of operating in isolation.
Data & Control
PROSPECT DATA
Validation + CRM
GTM ENGINE
GTM CAMPAIGN
ORCHESTRATION
outreach
Email | LinkedIn | Calls
QUALIFIED
B2B Leads and
Booked Meetings
Outreach and follow-up are led by sales executives with 3+ years of B2B experience, guiding prospects from initial conversations through qualification and deal progression.
Our onshore sales teams in the Netherlands and other European regions, as well as North and South America, are assigned by target market, enabling more relevant conversations, stronger engagement, and better outcomes driven by local context.
Built on 15+ years of B2B outbound experience, our proprietary AI SDR platform supports sales teams with signal-driven prospecting and real-time optimization that strengthens human execution.
Signal-Driven
Prospecting
(Smart sequencing across
channels)
AI-POWERED
ORCHESTRATION
(Smart sequencing
across channels)
Automated
Optimization
(Real-Time Multivariate
Testing)
HUMAN-LED
EXECUTION
With experience across 50+ industries, we adapt quickly to new markets, offers, and buying committees, reducing risk while enabling faster, more predictable scaling.
Technology
Software Development
MSP
Education and training
E-commerce and retail
Telecom
Web Development and UI / UX
AI and Machine Learning
B2B SaaS
Healthcare/Medical
Energy and Solar
Cyber Security
Logistics and Supply Chain
Manufacturing
HR tech
Information Technology
Security and Surveillance
Fintech
Insuretech and Financial Services
Digital Marketing Agency
Cleantech
Marketplaces
Transportation
Consulting
Success Across
50+ Industries
What Clients Say
How Our Sales Outsourcing Works for Dutch Companies

Align & Strategize
- Connect with your dedicated sales team
- Align ICPs, target markets, and goals
- Launch strategy session

Engage & Execute
- Approve campaigns and messaging
- Begin outreach to key prospects
- Start weekly progress review

Deliver & Scale
- Identify and qualify leads
- Track performance and analyze KPIs weekly
- Refine process for pipeline growth
#1 Sales Agency for Dutch Companies






Sales Service Plans
Tier 1
Lead generationLead generationCreate customized target lists and marketing campaigns, monitor prospect engagement and initiate outbound calls.Get qualified leads delivered to your CRM.
Tier 2
Lead generation & Customer onboardingLead generation & Customer onboardingBuild your deal flow, develop customized offers, facilitate closing process, negotiate with prospects and onboard new clients.
Tier 3
Lead generation, Customer onboarding & Account managementLead generation, Customer onboarding & Account managementBuild your deal flow, facilitate customer acquisition, create and execute long- term strategy for maximizing customer value.
Partner With a Sales Company Trusted in the Netherlands
FAQs: Sales Company in the Netherlands
What will a sales company do for us?
Think of a sales company as an extension of your own sales team. Martal’s sales outsourcing service targets the right prospects, engages decision-makers across email, LinkedIn, and calls, and delivers sales-qualified leads your team can act on quickly. Our sales service ensures messaging is aligned with your brand, helping you build a predictable pipeline without overloading internal resources.
Why outsource instead of hiring Dutch sales reps?
Hiring in-house can be slow, costly, and risky, especially in competitive Dutch markets. Outsourcing with a trusted sales agency gives you immediate access to senior sales executives, proven processes, and multi-channel expertise. You can scale outreach, enter new markets, and build pipelines efficiently, all without the time and expense of recruitment or onboarding.
We’re a global, onshore team that runs proven outbound strategies end to end, with full transparency and accountability. You don’t just get leads. You get experienced sellers, a repeatable system, and predictable pipeline growth.
Who benefits most from Martal’s sales company services?
Martal supports B2B companies in the Netherlands at different stages of growth, from teams building outbound for the first time to those refining and scaling an existing sales strategy.
Our sales services are a strong fit for organizations looking to strengthen outbound execution, improve lead quality, support market expansion, or increase pipeline without adding unnecessary internal complexity.
When can we expect sales-qualified leads?
With Martal’s structured onboarding and targeted sales outsourcing campaigns, many clients start generating sales-qualified leads in as little as 30 days. Results improve over time as campaigns are refined and optimized for the target market.