Martal Group:B2B Lead Generation and Sales Blog

05.22.2025

AI-Powered Lead Tracking: How Artificial Intelligence is Redefining Lead Management in 2025

Major Takeaways: Lead Tracking Smarter Lead Prioritization with Predictive Scoring Automated and Personalized Follow-Up at Scale Faster Response Times Drive Higher Conversion Rates Full-Funnel Optimization with Omnichannel AI Tangible Results Across B2B Industries Introduction Sales reps spend just 28% of their week actively selling, with the rest lost to admin tasks and deal prep(1). It’s […]