Why Omni-Channel Lead Generation Works
What does Omni-channel Mean? Omni is Latin for ‘all’. Omni-channel simply means that you use all of your channels, that blend into one cohesive experience. For example, using an omni-channel [...]
Why Outbound Lead Generation Services Trump Virtual Conferences
In the pre-Covid days, the way most businesses generated leads was either through their inbound marketing and media campaign, or through outbound networking by way of conferences. In our current [...]
Martal Group Shows Steady Performance, Exceeding Lead Generation Objectives in Midst of COVID-19
The new reality of COVID-19 has left many businesses operating with limited resources and squandered opportunities. In the B2B industry, many SaaS companies are having difficulties with [...]
Staying Successful During a Crisis for B2B Businesses
Recently, the world has been ravaged by the ongoing COVID-19 outbreak and the events that followed it. Global economies have suffered deep blows, both small and large businesses have [...]
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Posted Martal Group Named Top Sales Partner
Martal Group is excited to announce our recent industry award from Clutch as a top sales partner. We serve tech companies in the US and Canada by providing voice services, email marketing, and [...]
Intent Data: Why We Use It and Why You Should Too
There has been a recent development in the B2B Sales world that has redefined the way in which sales departments target their prospects. Buyers Intent data has only recently emerged, but in the [...]