COLD EMAIL LEAD GEN AGENCY

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Stop wasting time on generic outreach. We leverage human expertise, intent-driven targeting, and AI-powered campaign optimization to consistently fill your pipeline with qualified leads that convert.

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Cold Email Marketing Services

Smarter Outreach, Better Results

Traditional cold email marketing services often fall short, with most lead gen agencies missing the mark on targeting, timing, and tactics. Without the proper strategy in place, cold outreach efforts are either ignored or, worse, banished to spam.

At Martal, our lead gen experts solve this by leveraging intent-driven prospecting, ICP-specific messaging, and omnichannel campaigns to turn cold leads into hot opportunities.

But we don’t stop there; through our proprietary AI sales platform, your campaigns are optimized around the clock for superior performance!

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Lead Gen Success
in 50+ Markets

Experienced NA, EU,
and LATAM Teams

Trusted by Over
2,000 B2B Brands

Cold Email Service Case Studies

Our Client Success Stories

For over 15 years, we have helped thousands of businesses worldwide generate qualified leads and accelerate sales. By including cold email services in our comprehensive omnichannel lead generation plans, we’ve made it even easier for our clients to expand their market share and fulfill their revenue goals.

Let’s take a look at the results:

Manufacturing

Full Case Study

Primary goal

Expand market reach in the US by increasing the pipeline of qualified leads for industrial labeling and signage equipment.

The results

Months

203

SQLs

107

Booked Meetings

Full Case Study

B2B SaaS

Full Case Study

Primary goal

Support the client's expansion into the North American market by generating qualified leads and booking sales meetings for the in-house team to pursue.

The results

Months

185

SQLs

144

Booked Meetings

Full Case Study

AI and Machine Learning

Full Case Study

Primary goal

Expand the client's market share in the US by engaging, qualifying, and booking meetings with decision-makers at enterprise-sized companies needing advanced Al-powered knowledge solutions.

The results

Months

153

SQLs

Booked Meetings

Full Case Study

Our Cold Email Lead Gen Strategy

Human Expertise + AI-Powered
Omnichannel Outreach

We combine human expertise with agentic AI to build dynamic omnichannel campaigns that drive engagement and conversions.

Here’s how:

AI-Powered Sales Engagement

Our proprietary AI Sales Engagement Platform—powered by Landbase’s GTM-1 Omni—utilizes billions of public and private data points to develop omnichannel campaigns based on your business profile.

ICP Messaging Optimized in Real-Time

Trained by over 40 million sales emails, our AI crafts ICP-specific messaging for each campaign to be vetted and edited by our experts. Messaging is analyzed and optimized 24/7 based on audience engagement.

Signal-Driven Prospecting

Using firmographic, demographic, and technographic data along with 3,000 buying intent signals, we build targeted lead lists that match your ICPs.

Proven Omnichannel Outreach

Email alone isn’t enough. We incorporate LinkedIn and phone outreach in our strategy to maximize visibility, engagement, and conversions while preventing channel fatigue.

Centralized Workflow

Each task, from list building to lead qualification, is handled by the sales executives assigned to your team to enhance collaboration, improve execution, and provide the best possible experience for your prospects.

Commitment to Excellence

Maximize Deliverability;
Protect Your Domain

You shouldn’t have to worry if cold email campaigns will negatively impact your domain. Our deliverability specialists are committed to preserving your domain’s reputation while maximizing email deliverability at scale.

Designated Outreach Domains

We protect your primary domain by utilizing subdomains or new domains for outreach, ensuring your core email domain remains secure.

Mailbox Rotation

By deploying multiple mailboxes and rotating them strategically, we optimize email volume and avoid triggering spam filters.

Smart Warming Technology

Before launching any campaign, we employ smart domain and email warm-up protocols to establish credibility and trust with email service providers.

Dedicated SMTPs and IPs

Our infrastructure uses dedicated servers and IPs to prevent bottlenecks and enhance deliverability rates.

Dynamic Campaign Copy

Each email is dynamically tailored to resonate with recipients and evade spam filters, combining relevance with precision.

How It Works

Get Ready to Launch in Just Two Weeks

Leave the hard work to us! Martal streamlines your outreach, helps you build the right connections, and accelerates your path to higher sales.

step 1

Effortless Onboarding

We begin by building a comprehensive business profile, including your company details, target audience, and competitive landscape, to define your current market position and discover untapped opportunities.

step 2

Precision Targeting & Custom Strategy

Next, our team develops a custom lead generation strategy based on your goals, using market research, AI-driven insights, and buying intent data to refine segments and coordinate messaging.

step 3

Engage, Nurture, Convert

Within two weeks, we will launch your omnichannel campaign via email, LinkedIn, and phones to maximize engagement and deliverability. Our proprietary AI refines messaging in real-time, ensuring consistent pipeline growth and more sales meetings.

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Ramp Up 3x Faster

Save Up to 65%

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Client Testimonials

Real Impact, Real Results

Don’t just take our word for it - see why businesses like yours rely on Martal to produce ROI-driven results through cold email marketing and outbound lead generation.

“They took care of everything: list building, email copy writing and sending, cold calls, follow ups and booking meetings on behalf of our sales representatives. they covered a lot more ground in 6 months than we would have been able to in such a short period of time.”

Caroline Forest,
Mid-Market (51-1000 emp.)

“Martal stepped up and launched within two weeks, generating well-qualified prospect calls much faster than expected. They eliminated the need to hire, train and implement a tech stack along with content development to get a program launched quickly. They consistently had open rates of over 25% throughout the program and very diligently provided weekly reporting Great Team at Martal will defiantly use in the future and highly recommend.”

Doug McLean,
Small-Business (50 or fewer emp.)

“Clickworker's partnership with Martal Group over the past nine years stands as a testament to the latter's prowess in the digital marketing arena. Since the inception of their collaboration, Martal Group has played a pivotal role in constructing a robust lead funnel for clickworker, employing a strategic blend of outbound and inbound methodologies.”

Ines Maione,
Marketing Manager, Clickworker

“We really struggled building our business while delivering high quality services to our clients. Martal Group has excelled in generating leads for us and executing phone/LinkedIn/email marketing campaigns well outside our comfort zone. Their work has grown our client base immensely.”

Harmony Gratzer, CPSM,
Small-Business (50 or fewer emp.)

“Martal had a very talented team working on our project. There was no turnover in two years. They were able to customize the services to fit our needs.”

Bruce Lebowitz,
Enterprise (> 1000 emp.)

Top Cold Email Agency

Hire Our Award-Winning Team

Our expertise and performance have earned global recognition, making us a trusted partner for businesses ready to grow.