Fintech Lead Generation Services
More Qualified Sales Leads. Less Waste. Faster Revenue.
Why Fintech Lead Gen Is an Uphill Battle
Across B2B, more than 60% of companies struggle with lead quality, and fintech feels this more than most.
Prospects can look perfect on paper but get blocked by compliance, risk, or technical constraints your team never sees. That leaves you with a pipeline full of mismatched opportunities, slower deal cycles, and rising CAC.
Martal helps cut through this noise quickly with a fintech-focused outbound engine that ramps 3x faster than an in-house team and uncovers the buyers who can actually move deals ahead.
We Scale Fintech Lead Gen Across Key Industry Sectors:
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Digital payments
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Banking-as-a-Service (BaaS)
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Wealthtech and robo-advisors
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Lending and credit platforms
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Insurtech
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Blockchain and DeFi solutions
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Regtech and compliance platforms
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Financial data providers
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Investment platforms
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Embedded finance
Why We’re the #1 Choice for Fintech Lead Generation
Reach Fintech Buyers in Market
Reach Fintech Buyers in Market
Our platform tracks 10M+ real-time intent signals from a database of 220M+ contacts. By focusing on in-market ideal buyers, we double the number of booked meetings.
Sales Teams Who Speak Fintech
Sales Teams Who Speak Fintech
You’ll work with SDRs averaging 3–5 years of experience in B2B sales. They know how to build trust, navigate technical objections, and move deals forward.
Agentic AI That Learns and Improves
Agentic AI That Learns and Improves
Our AI SDR platform tests messaging and optimizes it in real time based on market feedback. It’s how we help you stay ahead of the competition with smarter outreach at scale.
Why Clients Choose Our Fintech Lead Generation Services
I’ve worked with other providers before, and Martal Group understands what we do much better. The other teams we worked with weren’t nearly as experienced. The Martal Group listens more. They don’t go through the motions or work automatically. They come up with their own suggestions in how to target the right audience. They’re the most proactive team I’ve worked with.
How We Deliver High-Quality Fintech Leads
We launch campaigns in 2 weeks — blending AI speed with human strategy.
Build Your Ideal Prospect Profile
We start with market research, combining your input with AI insights to define your ICP. You’ll get a strategic plan tailored to your fintech niche.
Source Live, Intent-Rich Leads
Using your ICP and our 220M+ database, we surface buyers showing active interest. Lists are updated weekly based on live behavior.
Launch Omnichannel Campaigns
We go live within two weeks. Outreach runs across email, LinkedIn, and phone — segmented by buyer role and industry pain points.
Optimize Based on Real-Time Feedback
Our AI SDR constantly tests and refines messaging. Human oversight ensures precision and keeps campaigns aligned with your goals.
Qualify and Book Sales-Ready Meetings
Our sales executives follow up, qualify interest, and book meetings directly into your calendar. You speak only with fintech buyers ready to talk.
Lead Generation for Fintech, Executed by Experts
Your success is our priority. Schedule a call today to learn how we can help you generate more qualified sales leads and cut your sales cycle by 25%.
FAQs: Fintech Lead Generation
How does Martal generate fintech leads?
We combine a powerful AI SDR platform with a trained sales team to reach fintech buyers showing intent. Using real-time behavior data and omnichannel outreach, we connect you with qualified prospects who are already in-market.
What types of fintech companies do you work with?
We support a wide range of fintech verticals — from embedded finance and digital banking to insurtech, regtech, and DeFi platforms. Whether you sell to startups or enterprises, we adapt to your niche.
How soon can I expect results?
We typically launch within two weeks of onboarding. Most clients see qualified meetings start within the first 3–4 weeks after going live.
How is Martal different from other lead generation firms?
Martal blends human expertise with real-time AI optimization. Our sales reps specialize in fintech, and our platform constantly improves performance using live intent data. You get quality leads — not just more contacts.
What’s included in the fintech lead generation service?
Everything from strategy and prospect list building to multichannel outreach and meeting booking. Our team handles it all — so you can focus on closing deals.