Martal Group Fireside Chats: The B2B Sales Success Podcast

05.27.2026
Fractional Is the New Operating Model

Dee Bowers, fractional CMO and CRO at Maerin, draws on 20 years of experience to break down the moments that open the door for fractional leadership, why “leads, leads, pipeline” is the wrong first ask, and what separates the brands ready for fractional help from the ones that only think they are.

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    Cultivating a Winning Mindset: Edd Young’s Strategies for Professional Success
    11.29.2023
    30 min

    Catch episode five of Fireside Chat, now available on YouTube and Spotify. In an era where change is the only constant, the challenge is no longer about having the right skills or knowledge — it’s about cultivating a mindset that embraces growth, adaptability, and resilience. That’s why a strong, growth-oriented mindset is essential for overcoming […]

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    Transformative Sales Tactics: Dr. Guy Katz’s Revolutionary Approach to Negotiation and Communication
    11.21.2023
    40 min

    Tune into Fireside Chat, Episode Four, now available on both YouTube and Spotify. In today’s insightful Fireside Chat episode, we are joined by Dr. Guy Katz, a distinguished professor and an expert in the fields of sales, negotiation, and international management. His unique perspective is not only shaped by his academic and professional journey but […]

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    How Nurturing Partnerships is Like Managing a Bank Account: Fireside Chat With Oren Chervinsky
    11.09.2023
    33 min

    Watch (or listen) to Fireside Chat, Episode Three, on YouTube or Spotify.  We sat down with Oren Chervinsky of One One Three Growth Strategies to delve deep into the world of partnerships. In this latest Fireside Chat, Oren reveals that nurturing partnerships is similar to managing a bank account. Have your doubts? Read on to […]

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    Securing and Selling AI | Growth Hacks for AI Tech Startups with Shiv Kumar, CRO of AIShield
    10.25.2023
    1h

    Subscribe to our YouTube channel or follow us on Spotify so you don’t miss another Martal Group Fireside Chat.  The breakthroughs in artificial intelligence (AI) have unlocked incredible potential for innovation and growth. Yet, as tech companies and startups integrate generative AI systems and other AI models into their solutions, they face many challenges. From […]

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