Business Development Strategic Growth Tips | Martal Group
-
10.21.2022
When it comes to marketing automation, the basics are always helpful in creating a successful strategy that can help you get new customers and keep your existing ones happy. To develop such a strategy, it’s imperative to understand what is marketing automation, and how it can be used to optimize your content marketing, social media, […]
-
09.27.2022
If you’ve been in business for any amount of time, you can lament with the 68% of companies struggling with lead generation. Unfortunately, most revenue leaders don’t have time to become experts in every tactic and strategy that can fuel pipelines. To add to the difficulty, many sales experts find it overwhelming to balance prospecting […]
-
05.27.2022
Mention outsourcing in the workplace, and it’s like lighting a campfire during California’s peak wildfire season. Strong opinions blow the topic in every direction till speculation spreads out of control. There are many reasons companies believe they shouldn’t outsource sales and those concerns need to be addressed with potential sales partners before making a decision. […]
-
04.19.2022
Your company’s main objective with business development is to identify new growth opportunities and implement them quickly. To carry out your plans you need an experienced team of business development representatives (BDRs). There are two options to get there: 1. Hiring an in-house business development team 2. Partnering with professionals that provide outsourced bdr services […]
-
01.13.2021
“If you do it right, it will last forever”. -Massimo Vignelli. When it comes to logo and brand designing, this couldn’t be truer. Once the brand identity design for your firm or business is just right, it will never fail to make an impact. The idea is to create such an impression on the consumer […]
-
11.19.2020
You’re excited! You just hired a new sales representative that checks every box on your “perfect employee checklist.” You just know they are going to crush it in the field. Your new go-getter gets the first appointment set in the first week. Nailed It! You tag along to watch the magic happen, but disaster strikes […]
-
10.28.2020
Maximizing reach, increasing sales, and building authority when you’re a tech business moving online can be tricky. B2B and B2C tech businesses are both looking to increase customer engagement, grow their lead generation conversions, and in turn, competition is fierce. So, to maximize your new online presence, there are a few guidelines you can follow […]
-
10.28.2020
It can be tempting to take on lead generation in-house. There’s an insurmountable amount of advice, strategy, courses, and tactics on how to do your own lead generation. But if you stop to consider the cost of conducting your own lead generation strategy, the ROI of outsourcing lead gen really starts to stack up. Why […]