Martal Group:B2B Lead Generation and Sales Blog

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Lead generation is the root of all business growth. It’s what nourishes your company’s revenue and what grounds your brand in the marketplace. But everyone has their own opinion about what lead generation strategies entail and what works best in our current climate. While there are proven methodologies in place that influential sales leaders swear […]

Unsurprisingly, if you want to generate more sales, you typically need more salespeople. But, it doesn’t always make sense to hire in-house sales reps. Whether you need to save time and money or support rapid growth, outsourcing your B2B sales is often the best decision. Outsourcing work to an external company is becoming more and […]

Colombian tech companies expedite expansion into the North American market through a new pilot program supported by Martal Group and the Government of Medellín, Colombia. TORONTO, Feb. 8, 2022 /PRNewswire/ – Martal Group today announced it had signed a contract with Ruta N Medellín to fulfill an internationalization initiative to increase exports in the tech sector through March 30, […]

The marketing industry has indeed undergone a very drastic change thanks to the popularity of the internet. We’ve seen a lot of companies shift from traditional to digital marketing and advertising efforts for their businesses. It is no surprise since more and more people are gaining access to the internet each and every day. If […]