Martal Group:B2B Lead Generation and Sales Blog

10.14.2025

How to Generate High-Quality ERP Leads in 2025: A Step-by-Step Playbook

Introduction Generating high-quality leads for ERP (Enterprise Resource Planning) solutions is both a critical opportunity and a challenge for B2B companies in 2025. ERP deals are complex, high-value, and involve multiple stakeholders – meaning ERP lead generation requires a strategic, data-driven approach. If your sales pipeline isn’t consistently filled with qualified ERP prospects, you’re not […]