Martal Group:B2B Lead Generation and Sales Blog
Advanced LinkedIn Outreach Strategies That Generate High-Intent B2B Leads in 2026
Transforming LinkedIn from Social Network to Revenue Engine LinkedIn has evolved far beyond a digital resume platform into the most powerful channel for B2B lead generation in , yet most companies barely scratch the surface of its potential. While basic connection requests and generic messaging flood prospects’ inboxes, LinkedIn lead generation services that employ advanced strategies consistently […]
Beyond the Home Front: Marketing Effectively in North America
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Paid search results versus organic search results
Do you have to pay to be found? The abbreviations SEO and SEA come up frequently in search engine marketing, also known as SEM. SEA stands for paid and SEO stands for organic serach results. However, what exactly do the abbreviations stand for? What are the respective advantages and disadvantages? Do you always have to […]
Landing Page: Build Cleverly and Avoid Mistakes
Landing pages are one of the most important instruments of online marketing campaigns. The nice thing about them is: they can be created easily. For this you just need one of the many homepage builders or a good graphic program. But one look at different landing pages will demonstrate that the same mistakes are made […]
New RailTrack Module from Kipod
Kipod is happy to present its new RailTrack module. Its strongest advantage is the fact that the detector does not consider people boarding and deboarding the train as an alarm event due to the train rule region. So if the train gets in the camera view, the person detection is automatically turned off, unless the train starts moving and gets […]
Kipod Mobile App Offers Video Content Search From Mobile Device
Kipod mobile app is the only video surveillance app in the market that enables video content search. This application is a perfect solution for the users, who need to access the video cameras and database from their mobile device. The main feature offered by Kipod mobile app is the user’s ability to search the video archive in […]
Artificial Intelligence – Algorithms on the Rise
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White Walkers Restricted: Kipod is used for Game of Thrones Film Set Security
Our client Kipod enables security video monitoring at Game of Thrones film set. Game of Thrones show is full of dangerous creatures: dragons, wights, White Walkers and, after all, Queen Cersei Lannister herself. However, what is going on behind the scenes usually remains completely private and thus has to be properly secured. And in order […]
Artificial Intelligence in CCTV: New Level of Security
Our client Kipod applies artificial intelligence in its video and audio analytics modules and thus takes a huge step in video surveillance and intellectual security, as these modules increase operators’ work efficiency and allows more accurate and careful event monitoring. Artificial intelligence has great variety of subfields but the one that is of particular interest for the […]
Use of Images and Videos on Websites
Photos, graphics and videos make up an integral component of today’s successful websites. Whether a company’s internet presence, an online store, or a portal for a gallery, museum or travel agency, the use of images and videos on websites effectively support the provided content and significantly enhance these websites for both users and search engines. […]