Martal Group: Leading B2B Denmark Marketing Agency
Before it can thrive in the North American market, your Danish business needs more than just a generic approach. It takes a lot of sales and marketing expertise to craft a bespoke strategy that resonates with your target audience and converts potential leads into loyal customers. That’s where a marketing agency can help you bridge […]
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04.25.2023
Email marketing is an important part of a company’s marketing strategy and communication with customers. Email marketing is projected to generate $17.9 million in revenue by 2027. However, some companies have achieved good results in this by building email lists, while others do not. So it is worth getting acquainted with what distinguishes successful companies […]
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04.21.2023
Your business needs to adopt an effective marketing strategy to survive and thrive in today’s competitive market. The marketing landscape has shifted significantly over the years with a lot of old techniques being abandoned and new ones entering the scene. There has been an ongoing debate among marketing specialists about inbound and outbound marketing tactics […]
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04.20.2023
Appointment setters — the unsung heroes of sales. In today’s fast-paced business environment, having a reliable appointment setting team can mean the difference between surviving and thriving. But exactly what does an appointment setter bring to the table? In this no-nonsense article, we’ll explore why account executives aren’t the only ones wearing capes as we […]
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04.18.2023
Expanding your business into a new market can be a daunting task. It requires a deep understanding of the local culture, customs, and business practices, as well as established relationships with key decision-makers in your target audience. For many businesses, building and managing an international sales team can be expensive, time-consuming, and risky. This is […]
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03.22.2023
In recent years, there has been exponential growth in e-commerce, which has also led to increased interest in the logistics sector. On the one hand, the sector is actively growing at an average annual growth rate of 6.5%. The demand for quality supply chains is also steadily increasing. On the other hand, more and more […]
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03.21.2023
One of the main reasons why companies today fail to close more deals is the lack of a systemic approach that structures their sales process. That’s why building a solid sales pipeline should be the first step to turning any struggling organization into an industry leader. Whether you’re new to sales or a seasoned sales […]
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03.07.2023
Using videos to communicate with customers has recently become an important method used by marketing teams. Images and written texts are no longer the only means by which businesses communicate. This is even more prominent on social media where users often prefer video content over any other type. In 2021, 96% of social media users […]
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02.24.2023
The rise in privacy and security regulations has changed marketing, mostly for the better. But that doesn’t mean it’s made our jobs as marketers any easier. Our duties have become much more complex and technical over the years. We are required to earn and maintain a good reputation not just with our paying customers but […]
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02.21.2023
In today’s fast-paced and competitive business world, companies that aren’t constantly attracting new prospects through ingenious strategies can no longer survive. Brands that are serious about their growth need to be both proactive and competitive in their marketing and sales efforts. That’s where growth hacking comes in. The term “growth hacking” was coined by Sean […]