Everything You Need to Know About B2B SaaS Lead Generation

The default answer to “I have something to sell you, please give me your money!” is “Thanks, but I’ll pass.” Your potential customers are bombarded with hundreds of proposals a year trying to get them to spend on things they don’t need.  As a result, they’ve developed a talent for ignoring most of the sales […]

Not so happy with your sales performance despite making immense efforts to generate more leads? We have good news and bad news… The bad:  You may have been chasing vanity metrics, such as the number of new leads. And that has wasted your valuable time and resources for too long. On the bright side: The […]

Are demand generation and lead generation different? Or are they just identical, trendy terms that marketers created to sound smart in their presentations? For starters: You’re not to blame for not seeing the difference! Demand generation and lead generation are often used interchangeably in sales and marketing. And there’s a lot of intersection between the […]

“Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all.” – Dale Carnegie Generate leads for your company can be downright discouraging at times. You can go weeks or months without gaining a single prospect, making you feel […]

Startups often struggle to make ends meet when it comes to growing their sales team. They find themselves stuck choosing between hiring top talent to grow their brand or cutting costs to keep their business alive. That’s when startup lead generation outsourcing can become the perfect solution. So: What exactly is outsourced lead generation for […]

Your company’s main objective with business development is to identify new growth opportunities and implement them quickly. To carry out your plans you need an experienced team of business development representatives (BDRs). There are two options to get there: 1. Hiring an in-house business development team 2. Partnering with professionals that provide outsourced bdr services […]

The line between sales and marketing is so blurred that HubSpot’s CMO, Mike Vlope, came up with the term SMarketing to explain the overlapping duties and potential synergies between the two departments. It’s no wonder then that defining and converting marketing and sales-qualified leads can be an elusive task for many revenue leaders. Without set […]

A plug-and-play B2B lead generation strategies is kind of like Sasquatch… Some people claim to have seen it. Others say, “Look, I have a picture of it!” — yet the closest they can get to is a blurred-out mess that makes no sense. And the rest believes that it’s out there but have given up […]

LinkedIn is an ever-growing business network with more than 310 million monthly active users. And 80% of those users are typically involved in the decision-making process.  So… That makes this platform the ideal option for brands to implement different strategies for sales growth and promote their outsourced business solutions. Although the network is primarily business-oriented, […]